Founded in 1986 by furniture maker Sara Chambers, Hugger Mugger has developed into one of the biggest producers of yoga products worldwide. Chambers discovered the need for specifically designed yoga products when she started going to classes. She was hooked on yoga, but realized that there was a lack of appropriate clothing and accessories, which encouraged her to make her own.
Hugger Mugger's sustainable and eco-conscious philosophy is described as being “compatible with yogic ideals,” and their manufacturing process uses natural or recycled materials with minimal amounts of electricity.
The company motto is “Celebrate the Journey:” a phrase based on the company’s belief that yoga is an enriching part of the journey that is life.